Monitor every menu. Track changes over time. Prioritize the right accounts.
7,200+ real HoReCa menus parsed across NL.
| Venue | Status | Last Order |
|---|---|---|
| Bar Brouwerij | Active | Jan 12 |
| Café Hesp | Active | Jan 18 |
| De Vergulde Gaper | Active | Jan 05 |
| Bar Oldenhof | Active | Dec 28 |
| Hiding in Plain Sight | Active | Jan 22 |
Your distributor says "active." We show what's actually on the menu.
"A specialty distributor discovered 81% of their exclusive portfolio had zero on-trade menu presence in the Netherlands. They got a target list their field team could work with Monday morning."
A premium cocktail bar and a student pub can both have 4.8 stars on Google. Only one is right for your EUR 45 single malt.
We profile every venue across type, tier, price level, drinks focus, and full pour list. So your field team visits the right accounts, not just the nearest ones.
Menus say "Negroni - EUR 12." They don't say which gin. In 136 out of 178 NL Negroni listings, the gin brand is unnamed. The ingredient slot is open - and nobody is tracking who fills it.
We decode what's inside every cocktail, venue by venue.
| Cocktail | NL Venues | Key Ingredient | Status |
|---|---|---|---|
| Espresso Martini | 422 | Coffee liqueur | Open |
| Aperol Spritz | 355 | Aperol | Locked |
| Pornstar Martini | 282 | Passion fruit liqueur | Open |
| Negroni | 178 | Gin | Open |
| Margarita | 78 | Triple sec | Open |
Pick a category. We show every brand that appears on NL menus, ranked by venue count. Your brand, your competitors, and the gaps between them.
Not market estimates. Actual menu listings, venue by venue.
Three teams, one data layer.
Find where competitors win on the menu. Get territory plans your field team can work with Monday.
See your portfolio account by account. Find cross-sell gaps your AMs should visit next week.
Venue-level proof for market entry, category reviews, and M&A due diligence. Data packs your clients can act on. White-label ready.
Every venue, every menu line, every price. Parsed from websites, PDFs, and photos.
Venues where your category exists but your brand doesn't. Open ingredient slots in cocktails.
Competitive displacement, price undercutting, brand-for-brand comparison at venue level.
Prioritized target lists. Field-ready. Sorted by gap size, venue tier, and geography.
Venue URL, timestamp, brand, price. Not estimated. Not projected. Parsed.
Lyre's, Seedlip, and 20+ non-alc brands tracked across 180+ NL venues
From strategy to execution.
Quick validation. Brand health check. Decision support.
Full gap mapping. Competitive displacement. Field-ready targets.
Ongoing placement visibility. Competitive tracking. Quarterly cadence.
Name your brand and market. We'll show you the venues, the competitors, and the gaps.